ROUTE-1 Car Rental

ROUTE 1 is a trusted car rental company in Iceland, named after the iconic Ring Road that circles the island. Strategically located near Reykjavík and Keflavík Airport, ROUTE 1 provides a convenient solution for both local and international travelers seeking reliable and cost-effective vehicle hire. The company focuses on offering energy-efficient and safe vehicles, ensuring peace of mind for every journey across Iceland's stunning landscapes.

With a strong reputation as a local car rental provider, ROUTE 1 sets itself apart through its commitment to reliable service and flexibility. Customers benefit from a free pick-up and drop-off service, making the entire booking and rental process smooth and hassle-free. Whether you're planning a short city drive or an extended road trip along Route 1, the fleet is curated to meet diverse travel needs while prioritizing sustainability and comfort.

While ROUTE 1 offers great value and personalized service, it is a smaller operator compared to some international brands. As such, vehicle options may be more limited during peak seasons, and operating hours at certain locations could vary. However, for travelers seeking dependable car rental services with a local touch, ROUTE 1 remains a solid choice.