23 Car Rental Brands in Madrid, Spain

Pretty ok company. Prices went up, and if you dont take insurance, ensure you get ALL the damages, they never include them all ....

Reviewed: Nov 5, 2024

Check-in staff pushes you to buy the insurance, which is very odd. and return vehicle car was very picky like he was going to buy the car!!!

Reviewed: Sep 6, 2024

I had already paid the airport pick-up fee, but even after the rental company's customer service and the airport staff communicated, they still claimed they couldn't see it in the system and charged me a high airport pick-up fee again. They told me that C-marked cars couldn't enter the city center and that if a camera caught me, I would have to pay a hefty fine. They suggested I switch to an Echo-marked car for an additional cost; however, in reality, C-marked cars can enter the designated core areas of the city as long as the car is parked in an underground garage and a photo of the parking ticket is kept for reference. This is completely different from what the rental company staff said. They also threatened that the insurance I bought through the rental platform was useless and that they wouldn't help if anything happened, exaggerating to intimidate me. This was the worst rental car company and staff I encountered in Spain. In the end, I insisted on choosing directly through the rental platform, and the staff looked very displeased and did not give me the car model I booked; they only provided a Peugeot 308 and would not respond to my questions anymore.

Reviewed: Jul 29, 2024

My reservation was for a petrol car. After giving me the pickup slip, they chased me to the garage to take it back and changed it before handing it back to me. I realized it was an electric car after driving for over 200 kilometers. When I asked in English at the store whether the car was petrol or diesel, the staff acted like they didn't understand, even after I asked several times. I then realized why they pretended not to understand. It's not just about attitude; I could understand their bad attitude after I refused to buy their insurance, but pretending not to understand 'petrol,' 'diesel,' and then changing the car was just dishonest.

Reviewed: Jun 13, 2024

Couldn't pick up the car, very dissatisfied

Reviewed: Feb 23, 2024

Coche en muy buen estado

Reviewed: Sep 12, 2024

We rented a car for three days, but after driving it for just one day, the car broke down on the highway due to a malfunctioning cylinder. We had to wait by the roadside for almost an hour before the rental company arranged a taxi to take us back to the hotel. On the third day, we were told to go to the nearest location that had the necessary replacement vehicle, which was a 50-minute drive away. The rental company arranged a taxi to take us to the Avis branch. After waiting for half an hour, the staff at the branch informed us that our reservation had been canceled the previous day. There was no car available for replacement and we would have to place a new order if we needed a vehicle. They claimed they had no idea why we were sent there and didn’t know who arranged the taxi for us. Essentially, nobody knew anything and nothing could be verified. The service attitude from the rental company depended on the representative; initially, one staff member told me that since our contract was with the branch, we needed to resolve any issues directly with them. But I had paid all the rental fees to the 'rent a car' app! Later, another representative called, claiming to be a customer service specialist, and said they would help coordinate a solution. As of now, aside from the full payment already made for the first car, we also paid entirely out-of-pocket for the second car. The rental period was from July 14th to 17th. To this day, I haven't received any response regarding the issue. Staff at car rental companies in Spain generally don’t speak English, and the 'rent a car' customer service doesn't speak Spanish. If I ever rent a car in Spain again, I would directly book with a major rental company to avoid unnecessary complications and to ensure faster resolution of any issues (since third-party services seem to be of no help).

Reviewed: Jul 20, 2024

I repeatedly emphasized needing an automatic transmission, but they still gave me a manual.

Reviewed: Jun 21, 2024

No upselling, but the car given was too small. I booked a Renault but got a Kia hybrid, not sure what model. With 5 people and 5 suitcases, it couldn't fit anything else. Considered getting a bigger car, but the price doubled, so I decided against it. Spain really requires small cars; navigating old town streets and even regular parking lots is a test of driving skills and judgment. Another issue was that the trunk couldn't lock, not sure why. Remember to send the address when picking up the car; just head to the car rental parking lot. There was a traffic ticket and toll fee from Portugal; not sure how much of the deposit will be refunded.

Reviewed: Feb 17, 2024

There weren't many people renting cars, so I got my car quickly. However, the rental company tried to sell me insurance even though I had already bought full coverage online. They wouldn't stop talking until I called the QEEQ platform, where the customer service handled it for me before I could sign the rental contract and receive the car.

Reviewed: Feb 15, 2024

The police here do not recognize international driving licenses, but the car rental company will still rent you a car and explain everything patiently. Make sure to have the necessary number of credit cards; if you don't have enough, they can switch the car for you.

Reviewed: Jan 8, 2019

El vehiculo fue superior a lo esperado, limpieza correcta, presion de los neumaticos deficiente

Reviewed: Sep 6, 2024

After taking a number at the car rental agency and waiting in line, they tried to upsell insurance but stopped when I told them I had already purchased it. This Kia is a hybrid and drives very well. The fuel consumption is around 5 liters per 100 kilometers. A good rental company.

Reviewed: Jul 31, 2024

Excellent

Reviewed: Jul 29, 2024

When there are many customers, the efficiency is very low. They openly downgrade the car claiming that the booked car is not available, otherwise you have to wait endlessly. This is my first experience of downgrading instead of upgrading. Moreover, during our language barrier, they secretly charged over 300 euros for insurance on the order, which is quite unacceptable.

Reviewed: Jul 27, 2024

Satisfied

Reviewed: Jul 20, 2024

El coche era mucho mejor de lo contratado y en perfecto estado

Reviewed: Aug 25, 2024

They gave me a Toyota CHR hybrid when I picked up the car. It was fuel-efficient and only used half a tank over two weeks. The Echo tag also offered a 25% discount on parking fees in Madrid's city center, which was very convenient.

Reviewed: Jul 7, 2024

The staff are very professional.

Reviewed: Jun 29, 2024

Madrid Airport T1, the store is easy to find, the staff speaks good English, and the fees were explained clearly. They didn’t push additional insurance after knowing I already purchased one.

Reviewed: Jun 25, 2024

Very satisfied

Reviewed: Jun 14, 2024

No

Reviewed: Aug 16, 2024

It's the standard process for European car rental companies. The car I booked was not available, and the staff tried to suggest an upgrade. I declined, so they gave me a similar model!

Reviewed: Jul 28, 2024

Very good

Reviewed: Jul 22, 2024

Great service, the car was very clean.

Reviewed: Jul 19, 2024

Very satisfied, returning the car was easy.

Reviewed: Jul 19, 2024

Good service.

Reviewed: Jul 31, 2024

Very satisfied, the staff speaks slowly to communicate with you

Reviewed: Jul 15, 2024

The service attitude was excellent, especially the staff who inspected the car during return.

Reviewed: Jun 20, 2024

Many important details were not adequately highlighted.

Reviewed: Aug 20, 2023

The store recommended the new Volkswagen Golf. It was a brand new car and a great experience!

Reviewed: Oct 8, 2021

I couldn't reach them by phone.

Reviewed: Jul 29, 2024

Picking up the car was very slow due to the high number of people. At around 11 AM local time, only two out of five counters were open. The staff was sluggish, and it took over two hours to get the car. The vehicle itself was in decent condition with various features. Returning the car was relatively quick. They offered an upgrade and insurance at pickup, but you can just decline.

Reviewed: Jul 25, 2024

I thought it was a small rental company, but the car return process was very smooth.

Reviewed: Jul 17, 2024

Pick-up and drop-off were very smooth. The staff were professional and communicated well in English!

Reviewed: Jul 12, 2024

Good service attitude, but forced to buy insurance

Reviewed: Jul 5, 2024

Very satisfied

Reviewed: Jul 27, 2024

The rental company sent an inexperienced person to handle the order who wasn't familiar with the procedures and didn't speak good English. They kept pushing us to buy insurance in a threatening manner, repeatedly emphasizing that our insurance was domestic, not theirs. They kept stressing that any damage would result in a €1,700 fine. It was incredibly frustrating, taking almost 4 hours to complete the rental process, wasting half the day. I don't know who to contact about this loss. I will never use this company again.

Reviewed: Jul 26, 2024

The car rental company sent an inexperienced person to handle our order. They were not familiar with the process and their English was not good. They kept aggressively pushing for us to buy their insurance, repeatedly emphasizing that our insurance was from our home country and not theirs. They threatened that if there were any scratches, we would be fined 1700 euros. It was incredibly frustrating and it took almost 4 hours to complete the rental. We wasted half a day. I have no idea who will compensate for this loss. I will never use this company again.

Reviewed: Jul 26, 2024

The rental company sent a novice to assist us. He was not familiar with the process, his English was poor, and he kept aggressively pushing insurance, emphasizing that our insurance was from our home country, not theirs. He repeatedly warned us that any scratches would result in a €1700 fine. It was unbelievable and took nearly 4 hours to complete the rental, wasting half a day. I have no idea who will compensate for this loss. I will never use this company again.

Reviewed: Jul 26, 2024

Staff quality varies.

Reviewed: Jul 20, 2024

Basically satisfied, the service attitude was average.

Reviewed: Jul 26, 2024

Terrible car, suddenly showed DEF LOW one day, had to spend time fixing it, ruined the whole day's plan.

Reviewed: Jun 25, 2024

Make sure to navigate to Parking Rent Car T1

Reviewed: Jun 22, 2024

There were quite a few upsell attempts, but I declined all of them. I forgot to refuel the car before returning it, so I was charged a service fee, which was quite expensive! Remember to return the car with a full tank. For the first time, I was charged an emissions fee, and there was another fee that I didn't quite understand, which was also quite expensive. I booked a manual transmission car but was given an automatic one; the vehicle was brand new.

Reviewed: Jun 18, 2024

Very satisfied

Reviewed: Jun 17, 2024

Overall good, but the wait time for picking up the car was very long as several companies share the same queue.

Reviewed: Jul 25, 2024

Good

Reviewed: Jun 14, 2024

Good service attitude

Reviewed: Jun 3, 2024

Quite satisfied, although my English isn't great.

Reviewed: May 14, 2024

Highly satisfied

Reviewed: Apr 23, 2024

Very satisfied, the car return inspection was completed in just two to three minutes.

Reviewed: Jul 15, 2024

The vehicle was quite old with many scratches, and email responses about tickets were very slow.

Reviewed: Nov 13, 2021

Great

Reviewed: Feb 13, 2020

The check-in process was very smooth. We were delighted to be offered an upgrade that was more spacious (a touring van). This suited our needs perfectly. However, please give yourself extra time for the return at the Madrid Barajas airport (Terminal 1). There was 1 person jockeying between the desk AND the return lane. We waited over 15 minutes for the return, eating into our window of extra time for the airport. National, get more people working there during peak hours.

Reviewed: Aug 12, 2019

Very satisfied

Reviewed: Jun 25, 2024

Very satisfied, highly efficient.

Reviewed: Jun 17, 2024

Extremely poor attitude. I strongly advise everyone to avoid this rental company. I reserved a Volvo XC40, but received a damaged Citroen instead, which shocked me. The staff also messed up my email, preventing me from receiving any electronic documents. Repeated reminders to correct it were futile. Avoid at all costs.

Reviewed: Jun 7, 2024

The actual car was a new model Kia, which is significantly larger than the Qashqai. It was a diesel vehicle with good performance and features, but not very convenient for city driving. Initially, the rental company recommended a BMW, but it would have cost an additional 25 euros per day, so I turned it down. They also suggested pre-purchasing a full tank of fuel, claiming it would save the hassle of refueling when returning the car. In reality, the tank was only a little more than half full when I picked up the car, so pre-purchasing a full tank would not have been cost-effective. I avoided this pitfall. Overall, the service attitude and the car pickup process were straightforward and smooth. Regarding additional insurance, we showed them the contract that clearly outlined the terms. That English explanation was quite important. After reviewing it, they briefly explained that in the event of a claim, we would need to pay upfront and that concluded our discussion.

Reviewed: Jun 6, 2024

No refund if documents are incomplete.

Reviewed: May 28, 2024

Firefly staff are great, decent fleet of cars I'm happy doing business with them!

Reviewed: Dec 16, 2023

Only one person working behind counter when I returned car. There was a lineup, I had to wait about 40 minutes.

Reviewed: Apr 14, 2022

Great, spacious car!

Reviewed: Oct 23, 2019

Was very busy at the counter so we had to wait for a bit. Nothing special. As always they tried to sell upgrades for insurance and car models, also nothing special. No problems at all with the check in procedure.

Reviewed: Sep 29, 2019

The counter staff were very helpful on arrival and departure. The car was excellent and reliable. A perfect rental !

Reviewed: Sep 24, 2019

Todo fenomenal. Todo muy bien explicado y el coche en perfectas condiciones. Tanto la recogida como la entrega fueron rápido y con mucha atención y amabilidad por parte del personal.

Reviewed: Sep 21, 2022

El coche tenía rayones laterales demasiado evidentes, no fue la mejor presentación. Cuando lo tomé expresé que posiblemente iba a demorar en la devolución, que me dijera cuanto tiempo tenía de margen y me dijo que una hora, afortunadamente llegué 40 minutos, y me iban a cobrar un día extra porque sólo eran 29 minutos. Al final lo resolvieron sin cargo.

Reviewed: Mar 17, 2021

I wish pick up was faster bc I have 3small children but they did the best they could so they say.

Reviewed: Aug 18, 2019

Better sign indicating where Thrifty counters are, only Hertz signs. Both at pick-up and drop-off points same problem

Reviewed: Jul 17, 2019

Really helpful staff, gave me the model I wanted. Easy process and great service.

Reviewed: Apr 11, 2019

The customer service actively recommended insurance and GPS upgrade, but later calls couldn't get through.

Reviewed: Jul 31, 2024

Quite convenient!

Reviewed: Jul 27, 2024

Apart from the car pickup, everything else was acceptable.

Reviewed: Jul 13, 2024

I purchased full insurance and informed them I didn't need additional coverage, but they still added tire and glass insurance. I arrived early but couldn't pick up the car early. I was sick and had to wait for a long time. Eventually, I got frustrated and quickly finished the process to take the car.

Reviewed: Jul 12, 2024

Hertz counter

Reviewed: Jul 4, 2024

Nice car. No problems with care or renting.

Reviewed: Feb 10, 2020

The car was great, it was the counter service that was poor - actually, I never was serviced by the Dollar agent (he never showed up) but the Thrifty agents helped me!!!!

Reviewed: Jun 11, 2019

We were up sold from a mid size to a larger car in Madrid. The car was good but too large to drive around the narrow streets of towns in southern Spain.

Reviewed: May 25, 2019

The signage is too small and hidden. It's actually on the -1 floor of the car rental shop at Barcelona T4 airport, with a Hertz sign, making it hard to find. When asked, they said it’s Dollar. English communication was fine, but the Spanish accent is heavy, so you need to listen carefully. Overall, it was good. The car was nice and came with an English-speaking GPS.

Reviewed: Oct 17, 2015

The guy over the counter tried to charge me 30 euros saying that I took a fast track number to avoid the queue after waiting for 1 hour! They also charged me a called 16 euros premium fee, the car was dirty and dented, the counter guy didn’t give me the right directions to get to the car, he was rude and unpleasant, if possible avoid Goldar Rhodium ACE and intercar they are all the same group and their customer service is really bad they try to rip you off all the time.

Reviewed: Jan 8, 2020

It's a scam with the "extras", I've been charged an extra 150 euros for cleaning fees but the vehicle was in good condition when we returned it.

Reviewed: Nov 23, 2019

Hacen lo posible para venderte seguros adicionales, te meten miedo sobre costos adicionales.

Reviewed: Nov 2, 2019

Perfect communications via whatsapp. Great service.

Reviewed: Oct 1, 2019

SOLO brought our vehicle to terminal. Leaving car we just drove to departures lane and their representative was waitin gfor us-- no parking or driving to parkin house at all-- GREAT

Reviewed: Jun 10, 2019

There was no shop, just a car handover at the roadside. When giving the car, they didn't check anything, but during return, they nitpicked everything. Luckily, I took photos in advance. The car was in terrible condition!

Reviewed: Feb 26, 2019

The instructions said the office was opposite check in desks 165-170, there are no offices there. Got sent here there and everywhere by staff at Madrid airport and eventually found the office on a different floor! Mentioned this to the man on the counter and he just shrugged and said they knew it was wrong! He was very rude, in a bad mood, unhelpful, not at all friendly, very pushy trying to sell me insurance I already had and told me they were blocking one amount from my card and then blocked more. He also lied to me, telling me the amount would be blocked for 30 days, trying again to get me to sign for the insurance. When I returned the car they confirmed the balance would be unblocked within 2-3 days!

Reviewed: Jun 14, 2019

Only one staff member, very slow

Reviewed: Apr 18, 2018

They kept asking me to pay two deposits of 1000 euros each, which didn't make sense. After further inquiries, I found out that it was for insurance. What kind of insurance costs 2000 euros? The rental order clearly stated it should only be 8 euros. After a long negotiation, they then claimed one deposit was 300 euros and the other 101 euros for fuel coverage. Having been on a 16-hour flight, I was too exhausted to argue. The rental platform didn't reach any agreement with the rental company, and their insurance wasn't recognized. Ultimately, we consumers suffer the losses.

Reviewed: Feb 8, 2017

The service was excellent.

Reviewed: Mar 9, 2015

The attitude was average. One woman was very rude and kept pushing the emergency roadside assistance insurance, claiming it was a must, even though the car rental insurance already covered it.

Reviewed: Mar 24, 2018

There is no store at the airport, you need to wait for pickup at gate 130. They said it would take 5 minutes after the call, but I ended up waiting for half an hour.

Reviewed: Feb 23, 2018

Pick-up was very convenient, and the rental company provided great service.

Reviewed: Feb 23, 2018

This is a fraudulent company. After paying all the fees on the rental website, we arrived at the rental company and tried to pay with a Visa credit card but were told the payment couldn't be processed. After contacting the rental website, we were told that we had to buy additional insurance to rent the car. When buying the insurance, the Visa card suddenly worked without any need for a chip card. In the end, we had to pay over 70 euros per car.

Reviewed: Jul 15, 2017

Convenient and fast

Reviewed: Apr 26, 2017

Very good

Reviewed: Feb 25, 2015

Very good, excellent service, affordable price

Reviewed: Feb 16, 2014

The service was excellent, and the guidance was very detailed.

Reviewed: Feb 7, 2014

The service attitude was good and quite attentive. However, the deposit is taken as a charge rather than a hold, resulting in a fee, albeit only 6 USD.

Reviewed: Dec 4, 2013

Worst experience ever renting a car. Rhodium is a US company with exactly 0 cars of it's own. They use GoldCar to supply customers with vehicles. Unbelievable and completely unavoidable hidden costs. Airport surcharge, not communicated in original booking price as all other legal and ethical companies communicate. You have to choose one of their insurances, this means that if you have credit card benefit covering rentals that's null and void and you need to pay for theirs. The staff do their best, but they work for an unethical company and have the huge challenge of convincing you the misinformation and lies the company policies include are standard and should have been expected...wouldn't want their job. If you have any sense avoid Rhodium or Gold Car who services them for that matter.

Reviewed: Sep 25, 2019

El coche fue mejor de lo que esperaba

Reviewed: Nov 16, 2024

The car was very new and the price was great value.

Reviewed: Jul 24, 2024

I waited for the company's shuttle at the airport for two hours, but it never showed up. When I called the rental company, they told me that they had stopped their service due to the pandemic. I asked why they didn't inform me beforehand, and they said they had notified Zuzuche. When I inquired with Zuzuche, they were also unaware. It took thirteen days after starting a claim to receive my refund.

Reviewed: Apr 1, 2020